Germany: Holsten Group appointed Rasmussen to its Executive Board

The Holsten Group announced on May 18 that Erik Juul Rasmussen, 57, who took over responsibility for Carlsberg Germany’s Technical Services Division in January 2005, has been appointed with immediate effect to the Holsten Executive Board as the member responsible for technical matters.

The Holsten Group is one of the leading brewery groups in northern and eastern Germany with a production volume of 7.15 million hectolitres (hl) of beer in 2004. In April 2004 it became part of Carlsberg, the world’s fifth largest, internationally active brewery group.

The group's beer business was started by the Holsten-Brauerei AG, a brewery founded in 1879 in what is now the Altona district of Hamburg. Over the next 125 years, this company grew into one of Germany’s largest brewery groups pursuing a broad, multi-brand strategy in its domestic market and doing a flourishing business elsewhere through exports and licensees. In addition to the Holsten brewery in Hamburg, the group also includes the Mecklenburg brewery in Lübz, the Feldschlösschen breweries in Dresden and Brunswick, the Landskron brewery in Görlitz and the Hannen brewery in Mönchengladbach. Its 2004 volume sales of beer totalled just under 7.15 million hl, of which 5.39 million hl went to the domestic market and 1.75 million hl were either exported or brewed and sold through licensees in Russia, England and the Dominican Republic.

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